If we went decades ago, there were a lot of educational institutions who never invested time and money on branding. Hence they missed many opportunities which could help them to create a distinct brand image and stand out. Increase enrollment of students, recruit more expert trainers, attract students and parents everything is required correct branding and marketing activities.
A logo is vital for branding efforts as it helps to increase brand identity. An effective education logo should be designed in align with relevant to school and college. People learn through different mediums, but first impressions are essential. With a sharp logo design strategy and creative logo, the brand will be able to display its core value, work culture and its tone effectively towards the target audience.
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DIFFERENT TYPES OF EDUCATION CENTER LOGO:
1.SCHOOL LOGOS
School logo should be about intelligence and togetherness. Since here, the age group is not high; hence, the logo should also be attractive and meaning from a parents point of view. As decision making in this age group of kids will lie highly on adults. Colours such as blue, green should be used as there are associated with natural joy and faith. Design simple logos as complicated logo recall level is inferior. If school is base on the values of a distinct religion, then images or brand story plays an essential role. The school which carry its traditional rich heritage from eras are preferred to design the emblem type logo. As such logo generates trust and confidence.
2.COLLEGE LOGO
College logos should be simple, memorable, versatile and meaningful. As the target audience is teens mostly so hence make sure, the logo is responsive, which can adapt to any platform. College logo is best when the conventional mindset and correct colours added. The idea here is to be iconic, trendy, yet should communicate brand values. Blue, Black, white, Yellow are some regularly used shades when designing the logo. Institutional logos should reflect the unique essence of college in an aesthetically pleasing manner. Choose correct symbols which can be a book, torch, graduating cap and many more this will add vibe. Graphics and fonts should be visible, bold. Colour is a crucial part of any college logo design success.
3.KINDERGARTEN LOGO
Before any kid enters school, kindergarten is a place where kids are first to introduce to the school. The logo will help to define easily if the brand is a progressive institute or a traditional. Early schooling logo designs can be broken down into different education pedagogies and philosophies, for logo design. It is better to break it down into the specific levels of pedagogies your school is aiming at.
Go ahead with bright, cheerful colours, but the style of the logo should be educational. Typography should be playful and should engage kids. Symbols should be vibrant and meaningful; designers must collaborate with school authorities while designing a logo. Hence this will help them to understand the subtle differences in the types of kindergartens and its philosophies to depict correctly on the logo.
Coaching Centre Logo
The coaching institution can be of medical coaching institution, government exam coaching or majorly finance coaching; hence both profession needs expertise and experience in this field. Thus people usually trust and believe family oriented teaching institutions; therefore imbibing family name or person name in the logo would be a great idea.
Coaching logo should be motivational and inspiring, which will build a secure connection between your brand and students. It can be a coaching centre or any other new start-up that your client wants to include features of new heights in the future of education. Hence you must have an idea of the institution’s business goals and gather the information that will help you pick a unique design concept.
The brands which are new and not having their strong brand identity in the market should prefer to start branding and design logo based on motivational icon or symbol, which is self-explanatory and meaningful. Keep the design simple as it is for a coaching centre and not for serving your likings. Minimal colours and the readable font is mandatory to make your brand logo communicate its brand message only with few elements.
Source: dribbble.com/shots/9168678-Empire-Coaching-Brand-Identity
Source: designcrowd.com/design/7961224
Source: dribbble.com/shots/3257267-Chess-Knight
Source: dribbble.com/shots/11017516-Coaching-logo
Source: dribbble.com/shots/9076345-Compass-Career-Coaching
Source: behance.net/gallery/100205789/Logo-Design-for-coaching-center?tracking_source=search_projects_published_date%7CCoaching
Source: freelancer.com/contest/Logo-design-for-my-coaching-business-1206108-byentry-18059249?w=f&ngsw-bypass=
Source: dribbble.com/shots/7772941-knowledge-power-coaching-logo
Source: brandcrowd.com/logo-design/details/239812
Online Classes
As the name suggests, the logo should justify its purpose, which is being online and teaching students. The online courses logo design should communicate for itself like design should include digital representation through text or image. Such as Digi Learn, Online Guy, International Edu these are few examples which also tell you directly what they do.
Simple and beautifully explained through effective brand design. The symbols of the globe, lightened bulb, laptop or system or any name related to e-courses are the best way to reflect the personality of online brand.
Make sure your logo should be easily scalable when used on promotional events such as for billboard ads, social media portals, electronic means, print or any apparel. Educational courses symbols should represent speed, passion, skills, focus, motivation and knowledge.
The success of a logo majorly depends on purposeful use of colours in the design. One of the powers of colours is that they can evoke feelings and emotions. When we see a colour, we are charged up to an extent with some emotions.
For example, when we see a red colour, it may arise a set of emotions such as passion, aggressiveness, energy, and love. Similarly, on seeing yellow, we generally are filled with hope and positivity of life, as it is a sunshine colour.
Educational Apps
The learning apps which are mobile as well as desktop-friendly contribute a lot in the online learning process and will reshape the future of education.
As it widely demands app which is used by many people all over the world and benefits them; hence the logo design should not be complicated. It should represent the learning motive. Make a memorable integrated logo with a creative combination of image and text-based.
Before constructing the logo, make sure you get a questionnaire filled from a client who will give you information about brand ambition, target market, target audience, institution history and plans. These elements will help a design to craft a logo which will justify the given information.
Source: logolynx.com/topic/memrise
Source: blog.coursera.org/coursera-secures-43m-in-series-b-funding-plans/
Source: alison.com/media-kit/alison-logo
Source: in.pinterest.com/pin/443745369536116940/
Educational Games
Depending upon the target audience, which can be a small kid or teenage or game for adults depending upon the end-user, the logo design is planned and executed. Make sure the educational game logo should represent what the game is all about immediately after a glance.
Students will primarily remember game Logo through its use of a turtle-shaped icon, which could be moved and altered. Various geometric shapes, from circles to stars to spirals give the feel and emotion of the gaming world.
Educational games motive is not just teaching; it also brings in lots of fun and excitement; hence make sure the logo is happy and joyful when designed for kids and mature if it is for adults.
There are various types of educational games such as 2D, 3D, animated dealing with maths, digital, learning with lots of adventure. The primary brand story will give you an idea for designing a logo and depending upon the USP of learning games, the designer plan to bring in those essential values in the brand logo, which will create a competitive advantage for your gaming brand.
Source: kidoz.net/blog/gokids/
Source: pinterest.ch/pin/826973550303284011/
Source: facebook.com/ToyTheaterEducationalGames/
Source: magiccrate.in/home/
Source: redchimpz.com/
Source: skillmaticsworld.com/
Teachers Logo Design
If you are running private tuition or a personal tutor professional teacher logo design will reflect your brand personality with the lasting first impression on parents or students.
The teacher here can be any person who is willingly sharing knowledge irrespective of their different fields. Depending upon the speciality of education, which can be maths, English, social, physics or anything for that matter, the design should justify its Niche.
Images used should be creative and unique majorly seen elements are pencil or pen with rocket portray, books, the abstract person inside the creative circle, lab oriented elements, the image of an owl as a teacher holding a book or paper report in its beak, a silhouette of an abstract person with a raising hand pointing at a star at the end of a swoosh, and many other great choices depending upon the field elements are chosen.
An excellent teacher logo represents the world what your brand stands for, makes people recall your brand identity, and helps potential customers understand if your product is right for them. Correct colours, font style and the brand story, will communicate what your brand message is towards parents and students.
The motive behind teacher logo should be enriching wisdom, success, knowledge, enhance skills and a positive vibe which should motivate and inspire the person who is looking at it.
The shape of your logo says a lot about your business. It can tell customers if you are friendly or serious, scientific or artistic, traditional or cutting edge.
The modern logo is urban and not with traditional features they prefer more classic yet premium looking font based text with the known legacy brand name, minimalistic is new more which add competitive advantage to your brand over others.
Get inspired with below logos and start planning the perfect teacher logo design with our professional logo design agency.
Source: logoarena.com/logo-contests/mr-mos-language-school-n5799/2
Source: 99designs.com/logo-design/contests/design-logo-language-school-795756
Source: dribbble.com/shots/9745731-Tony-Gonzalez-English-Teacher
Source: 99designs.com/profiles/harisman/designs/1325049
Source: en.99designs.fr/profiles/cucuquedesign/designs/965777
Author
Being a strategist’s head and a long term visionary personality aims to achieve excellence in branding, packaging and digital marketing field. My 15 years of design experience and masters degree ais my strength which keeps me motivated and keep me going positively. I have participated in extensive branding design conquests in India, USA, Australia and New Zealand with winning zeal. My objective is to encourage start-ups and hence involves actively in the articles which will act as a productive intake of knowledge for them. Do connect me personally via my LinkedIn and I love to share my expertise with you.
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