Motivational Gym & Yoga Logo Design to pump up your Fitness Centre

Did you know between Q1 and Q2 2020, the number of downloads in fitness apps increased by a whopping 157% in India?

That’s around 58 million new active users for fitness clubs in a year!

This shows how drastically the pandemic has improved the fitness industry in these years.

With thousands of fitness channels and centres opening in India, the best way to make your fitness startup stand out is to build strong brand identity by creating a good-quality logo.

A simple yet impactful logo design will be the centre of your visual branding and contribute significantly towards creating a long-lasting and unique fitness business experience with the consumers.

Are you still contemplating whether you should get a logo designed for your fitness centre?

Or,

Are you looking for an inspiring logo design for Gym and Yoga centres?

Either way, stick with us to learn the importance of a good logo design for your fitness startup and some excellent logo design examples for your upcoming venture.

Why do gyms & fitness centres need brand design?

In the past few years, the fitness industry has witnessed remarkable growth. The key to a successful fitness startup is proper branding and marketing, which includes a distinctive brand identity.

A good quality gym and fitness centre logo is an absolute necessity as it creates visual branding, eventually contributing to the recognition in the consumer’s minds.

You can send out the message and vision your fitness centre stands for with the right colours, lines, images, and other elements.

Since the logo is the first thing your potential consumers will notice, you do not want to miss out on the opportunity to make the impression memorable.

Hence, it is always advisable to choose professional logo designers to create a visual representation of your fitness business. With the balanced logo, you can effectively promote your brand in the market, get your brand recognised and attract more paying customers over the years.

70 Inspirational gym and yoga centre logo design

Your gym and yoga fitness centre logo can be anything from a classic dumbbell to exciting typographic prints. The goal is to convey your brand’s message and encourage users to become the healthiest version of themselves while using your services.

Here are some classic examples of the top 70 inspirational fitness and yoga centre logo designs to make your business even more appealing this year.

Fitness Center Logo Designs: Various Types

With the surge of fitness enthusiasts worldwide, there are different fitness centres available in India, such as 24-hour fitness centres, CrossFit, climbing gyms, dance fitness, yoga centres, and women-only gyms.

Here are the top 5 style logo designs for pumping you up for the journey.

• Colorful fitness logos

Gone are the days when workouts and yoga sessions were just some boring activities that made the body tired and dull.

Working out is directly proportional to the happy endorphins in individuals. Emphasise the health and happiness of working out by utilising colourful fitness logos that offer clients fresh and positive energy.

• Hip fitness logo

If you are a hip fitness instructor focusing on funky and fun music to get your clients worked up and healthy, an elegant, trendy and stylish logo is everything you will need for your brand. Using a hip logo can help you bring back life to any common logos and convey more about the fun fitness sessions in your centre.

• Custom-designed fitness logos

If you are confused about the type of logo you want, settle for custom-designed fitness logos. Instead of making the standard choices, think of the elements of your brand you want to enhance and convey to your preferred logo designing artist. Using a custom font and images will help your brand’s personality shine. Rest assured, having a custom fitness logo gives you a better chance of being noticed within the herd and significantly impacting the clients.

• Feminine Fitness Logo

Suppose your gym and yoga centre is focused mainly on women trying to lose their postpartum weight, getting into their fittest selves, or simply being more mindful. In that case, a solid feminine logo is the best way to empower women and motivate them to show up daily at the centre.

The goal is to create a feminine fitness logo with supreme power, charm, and elegance that can easily impress specific demography of your audience. Ensure that you keep the target audience’s location, background and age in mind when creating a women’s fitness logo. You may even explore their colours apart from pink, which is the standard in most fitness logos.

• Fitness logos that emphasise nutrition

Fitness is all about moving your body and having nutritional meals. Suppose your fitness centre serves a nutrition-rich diet to follow parallel to exercising. In that case, you need to impart the importance of exercise and nutrition in your logo.

There are different ways to go about this, starting from choosing bright colours in the design and fonts that scream “nutrition”.

Tips for creating the ideal fitness and wellness company logo design

In case you are wondering, here are some practical tips for creating an impactful logo that draws the attention of your potential clients and persuades them to connect with your business.

• A brand’s vision

Your brand logo is the visual representation of your brand. Hence you are offering a specific type of fitness or focusing on overall nutrition; you need to convey your offerings in a crisp and concise format.

Consider your logo as a sales pitch. It would help if you conveyed who you are, what your business stands for, and what you deliver to the consumers.

• Encouragement for fitness

Your gym and yoga logo design should empower and encourage clients to show up every day and be disciplined with their fitness journeys. Focus on integrating concepts into your logo by including icons or symbols depicting deeper meanings relevant to your business. This way, your client will get motivated and reminded of the fitness journey they are pursuing and will grind hard every day under your guidance.

• Select an appropriate fitness icon

Fitness is a broad industry. If you want structural icons to represent your brand, you must build an abstract logo that best represents your brand and the services.

For example, choose leaves, fruits, or a healthy and colourful salad for your icon if you provide nutritional and calorie-counted meal plans.

Similarly, suppose you offer Zumba lessons in your fitness centre. In that case, icons emphasising the beauty and fun of dance are an appropriate choice.

If your business is still transitioning to other health and fitness arenas, you can always create abstract logos to leave room for interpretation for the clients.

• Pick the ideal fitness font

Fitness logos are no longer only about the standard fonts. Choosing thick and heavy fonts represents strength and boldness. Fitness is all about persistence, patience and enthusiasm.

However, express your values and missions as a business within your logo.

For example, for dance fitness centres, you may want to choose funky and stylish fonts, whereas for meditation and yoga practices, consider calming fonts and straightforward script typography.

• Select the colours for your fitness brand

The next tip is to stick to the colour palette. Ideally, you do not want to overwhelm your clients with more than 2-3 staggering colours on your logo.

Have a more straightforward approach and choose colours that express your business identity well. Ensure that the colours you choose are consistent across all your branding documents, marketing materials, website, social media channels and others. The goal is to make clients recognise your brand with the colours associated with your brand.

For example, red, yellow, and orange are some great choices for high-energy exercises. On the other hand, colours like green, white and light are best suitable for nutrition and healthy diets.

• Easy to remember

As we said, the simpler your logo is, the easier it is to remember. The most successful logos are the simplest yet hard to miss. You need to create an eye-catching logo that grabs the consumers’ attention.

However, keep the simplicity intact to stay in their minds for future requirements. The key is being creative with conveying ideas simply through the logo.

Conclusion

Whether you are a fitness trainer, yoga trainer or Zumba instructor, if you want to help people reach their body and health goals, you need to build a good brand that bridges the gap between your business and your potential customers.

Your logo is an ideal lead generation factor consistent across every marketing channel. Be it a social media post or an email marketing campaign. Your logo is what people will remember about your brand and determine whether they want to join your fitness centre.

Designing a good-quality logo can get daunting for business owners. Most gym and fitness businesses rely on professional branding agencies like LogoPeople. It starts from the right font to the colour scheme and conveys the ideas skillfully.

We have worked with numerous leading fitness brands in India and helped them stand out in the competitive market by creating simple yet memorable logos.

If you’re looking for an expert hand in creating your gym and yoga logo designs, reach out to us today, and let’s get your clients pumped up with a robust logo design for your brand.Visit our website to know more.

Author: Megha Malik

As a passionate entrepreneur and creative brand consultant with experience of 14 years in digital, branding and packaging industry, it is my honest effort to put my experiences and knowledge of industry towards readers. A chartered accountant by degree but a marketing personality in blood has motivated her to take in designing industry as a career. With her fun-loving personality and sharp branding skills, she is a great motivational speaker on her YouTube channel, an active member in various business channels offline as well as online. Do connect me personally via my LinkedIn and I love to share my expertise with you.