eCommerce websites have boomed in India in the past couple of years. Sites like flipkart.com, jabong.com, myntra.com are doing amazingly in this particular market sector. As the owner of an Indian eCommerce website, it is necessary for you to acknowledge the fact that credibility is generally evaluated by shoppers plainly on the basis of appearance. For this reason, your logo holds utmost importance.
Here are a few tips that you need to take into consideration when getting your business logo designed by a professional logo designer:
People crave simplicity
Go through the websites of some of the top online retailers and give a good look to their logo. Check out Amazon.com, BizChair.com and what is that one common thread that binds them together? Of course, it’s simplicity! Their logo designs are largely based on text. Actually, what they have done is take their business names and played around with its format a bit so that not only is it easily identified, but is readable too. No matter where they get listed, or what part of their site it appears on, it is surely going to get noticed and that is just what your Indian eCommerce website needs too. So, keep it simple!
Basically, what you need to do is strip down the format of your logo and come up with something that is easy to remember, in the most attractive manner.
Maintain the Scalability of Your Logo Design
Indian eCommerce website owners have come to realize that people largely shop while on the go. What this means is that they will be using their mobiles to make their purchase. This is the reason why your logo needs to be legible for mobile shoppers. For this purpose, it is necessary for you to carefully consider the scalability of your graphic design based logo and make sure that it is neither too small, nor too big. You need to make sure that the logo of your Indian eCommerce website can easily be read and seen on the small screen of a mobile or any other hand-held, web-enabled device.
Come Up With An Interesting Tagline
Your uniqueness needs to be reflected in the logo design that you come up with. You need to position yourself so that every single unique aspect of your website is noticeable on your logo. Everything that makes you superior to your competition must be present on it. If you are the oldest, the best, the only or the biggest of something, why not reflect your distinction with the help of a catch tagline or a slogan, which would tell your customers why you are on top of it all!
A Horizontal Design is Preferred
The logo design that you come up with must primarily be horizontal. You need to minimize the vertical space on your website and stretch out the text and graphics horizontally. This would give you ample space to showcase the products that you have and save shoppers from having to scroll down the whole time while on your website.
Anush-LDNZ Ltd.
With more than 12 years of experience in logo design and branding.Love to give unique artwork is contemporary, trendy and stylish but
retains an eternal quality which lends timeless feel to branding of
the company.To know more visit http://logopeople.in
Trendy Logo Design for Indian Ecommerce Website…
Indian eCommerce website owners have come to realize that people largely shop while on the go. What this means is that they will be using their mobiles to make their purchase….
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