Fruit juice consumption in India is booming, with modern families across cities like Delhi, Gurugram, Bangalore, and Mumbai embracing new flavors and healthier options. Leading brands like ITC and Paper Boat are at the forefront, introducing creative products to appeal to urban consumers. The Indian juice market, currently valued at INR 18,000 crore, is projected […]

Indian cosmetics industry is growing at an fast pace, expected to reach $20 billion by 2025. This growth is due to penetration and demand of beauty products in Indian tier 2 and tier 3 cities, where affordable skincare solutions are gaining popularity. The Indian market, driven by millennial and Gen Z consumers, demands quality, affordability, […]

Coffee is more than just a beverage—it’s an experience, a lifestyle, and a global phenomenon. For coffee brands, the label and packaging design plays a pivotal role in communicating the product’s story, origin, and quality to consumers. According to industry standards, effective coffee labelling meets regulatory requirements, reflects the brand’s values, and appeals to its […]

Keep it simple!” With shrinking attention spans, minimalist product labels have become a consumer favorite. It cuts through the noise. Clear. Simple. No fuss. Right? But not everybody likes that. With a growing emphasis on aesthetics, some brands ask, “Why stick to simple when we can do more?” Emerging trends like storytelling labels, augmented reality […]

Building a successful transport brand requires a thoughtful branding approach. The fundamentals of any transport branding strategy lie in professional logo design. The primary purpose of your transport logo is to help your customers know and remember your brand in the future. If you want to establish a credible position in the Indian transport industry, […]

Every year, there are new fashion trends that sweep up the market and fashion enthusiasts all over the world make sure that they take advantage of the latest trends. The world of logo design is similar. Although logo design trends don’t change drastically every year, certain designs will dominate the scene in 2024. The upcoming […]

With the onset of AI, technology has taken a new turn and life for everyone has become much easier than a decade ago. One such area in which AI has been making some noise is the design sector. With various AI logo generators and tools available online, designing logos for any brand has become a […]

Listen to the blog in Hindi Language : Admit it. You will always recognise your favourite restaurant right from its logo design on every billboard, hoarding or online ad. This is the power of a strong and memorable logo design in India. India’s food service industry is growing fast, and it’s time to gear up […]

A professionally designed logo is extremely valuable for short-term and long-term business goals in this era. It acts as your brand’s visual identity, making your brand recognisable and memorable. Hence, your sales and profit margin depend significantly on the type of logo you curate for your business. A logo design is more than just an […]

If you’re running an online food business, it’s important to ensure your business is visible and easy to find. That’s why food logo design can be so important – it can help your business stand out from the competition and make it easier for people to find what they’re looking for. A good logo can […]