Keep it simple!” With shrinking attention spans, minimalist product labels have become a consumer favorite. It cuts through the noise. Clear. Simple. No fuss. Right? But not everybody likes that. With a growing emphasis on aesthetics, some brands ask, “Why stick to simple when we can do more?” Emerging trends like storytelling labels, augmented reality […]

In India, honey is more than just a mere sweet treat! It is actually a symbol of purity, wellness and tradition. However, in today’s crowded market, so many honey brands compete against each other. So, how do you make your honey products stand out from the rest? This is where the magic of strategic label […]

The year 2020 is a year of Covid-19 which brought most of the lives on a standstill, affecting many industries badly. But there are still few sections such as manufacturing, pharmaceuticals, packaged food, beverages, functional food and hygienic products among the FMCG, have been less affected by the crisis. We can say they have seen a […]

Packaging of the product plays a vital role when it’s all about drawing consumers’ attention at the first interaction! No matter what sort of product you deal with, you should offer a great importance to the packaging of the product. Keep in mind that it’s the appearance that can grab attention! For example when you […]

Ayurvedic medicine is used for the well being of human and good packaging design gives the end customer a confidence to intake. Once you build a consumer confidence, then half of the medicinal benefits are automatically initiated in the customer’s mind which further helps him to recover faster. This all happens in the subconscious part […]

Thinking outside the box – Most overused phrase has lost its glory because most people just use it as a phrase but don’t live up to what it means. There are countless packaging companies using similar un-inventive tag-lines. You don’t have to strain your eyes to find a blog by a branding or design agency […]

In the competitive world today most of the successful entrepreneur believe, that packaging of the product is as important as the product itself. Packaging plays an integral role in branding and promoting a product in the retail market today. It allows you to differentiate the product from its competitive brands available in the shelf. Thus, […]

Fresh and unique packaging is what can make a big difference for your products. And when you deal in manufacturing of candles, you should go for the candle packaging designs that are unique, creative and inspirational. Vibrant packaging designs are always needed when you want to present your unique candles before the customers. In this […]

It’s the quality of a product that uses to play a very important role in terms of determining its sales. However, product packaging is also considered as an important aspect, as a properly packaged product can draw attention of the customers easily. And when it’s all about deciding awesome packaging design for the electronics goods, […]

It’s been said that old wine costs more! And when it’s all about serving the best wine in the country, you also need attractive, unique and innovative wine bottles. There are different types of wine bottles you can see at the wine shop. People do want to get the best wine. But before they purchase, […]