The year 2020 is a year of Covid-19 which brought most of the lives on a standstill, affecting many industries badly. But there are still few sections such as manufacturing, pharmaceuticals, packaged food, beverages, functional food and hygienic products among the FMCG, have been less affected by the crisis. We can say they have seen a […]

No one can never go wrong with giving chocolates as a gift to someone, irrespective of any occasion. Nobody can resist chocolates even if it is for a bite we do taste it with lots of happiness and excitement. Chocolate originates from today’s Mexico where it is consumed as a drink. Then, it quickly spread […]

Thinking outside the box – Most overused phrase has lost its glory because most people just use it as a phrase but don’t live up to what it means. There are countless packaging companies using similar un-inventive tag-lines. You don’t have to strain your eyes to find a blog by a branding or design agency […]

In the competitive world today most of the successful entrepreneur believe, that packaging of the product is as important as the product itself. Packaging plays an integral role in branding and promoting a product in the retail market today. It allows you to differentiate the product from its competitive brands available in the shelf. Thus, […]